Mercedes created custom Air Jordan sneakers with artist Elijah Rutland


Mercedes-Benz has dipped its toes into the streetwear game in 2021. The automaker has teamed up with skateboarding company Palace on a line of shirts inspired by the AMG Black Series, as well as clothing designer Heron Preston for products inspired by airbags – that’s right, airbags. Maybach even released a concept car created by late fashion and sneaker designer Virgil Abloh.

Now Mercedes has teamed up with sneaker customizer and artist Elijah Rutland – who goes by the online handle Fix My Sole – for a pair of custom Nike Jordan Air 1s that any Merc owner would love to have. The one-of-a-kind sneakers feature a debossed white Mercedes-Benz star logo on the toe box, with silver and black airbrushed accents to match the company’s signature colors.

Mercedes posted two videos on its social media showing Rutland hard at work on the project, including the one shown here:

“I got a call a few weeks ago from Mercedes-Benz, and they told me they had a custom shoe project and they told me they wanted to be part of it,” Rutland said. in one of the videos published on the Mercedes. – Benz USA Instagram page. “I always think of Mercedes-Benz as the classic luxury car, so I really wanted to capture the essence and aesthetics of specific cars like the C-Class and A-Class….”

It’s worth noting that these aren’t an official collaboration between Mercedes-Benz and the Jordan brand – so you won’t be able to buy them in-store. Although the brands have never officially collaborated on a sneaker project, there have been two Jordan 1 models in the past that have paid homage to Mercedes; the Air Jordan 1 “All Star 2021” – which debuted in mid and low-top designs – featured faux carbon fiber panels and a circular Jumpman logo on the tongue.


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